I’m definitley not your normal 20 year old – but here are some generalised stats that may interest and excite you.
In my next few posts I will explore various pieces of research and what they show us about today’s teen.
38% use youtube to check out new artists
61% believe they shouldn’t have to pay for music
67% still see radio as the key to discovering new bands
70% of teens don’t feel guilty about illegal tune downloading
75% watched a music video online in the last month
£3.91 is the average price teens would pay to download an album
Source: Marrakesh Records/Human Capital
Spotify Founder Spearheads Music Industry Change | calumbrannan.com
October 11th, 2009
[...] recent polls show that 70% of teenagers don’t feel guilty for downloading illegal tunes is Spotify the answer to cut the music industry killing trend? We’ve all had that niggling [...]