I’m definitley not your normal 20 year old – but here are some generalised stats that may interest and excite you.

In my next few posts I will explore various pieces of research and what they show us about today’s teen.

38% use youtube to check out new artists

61% believe they shouldn’t have to pay for music

67% still see radio as the key to discovering new bands

70% of teens don’t feel guilty about illegal tune downloading

75% watched a music video online in the last month

£3.91 is the average price teens would pay to download an album

Source: Marrakesh Records/Human Capital